Brand Values before MarketingMy goal is to create a series of blogs to highlight my process and experience of working in a startup and my journey of being both a…Jul 21, 2021Jul 21, 2021
Leveraging Instagram to build communitiesHow Creators can build their communities to monetize their products and services through Instagram?Jun 25, 2021Jun 25, 2021
Published inBootcampCase Study: How to recognize and solve for problems when building online communities?The objective is to conduct research on a given online community, prepare a research report based on the observations by identifying…May 30, 2021May 30, 2021
Bird’s-eye view of my journey in a startupThe previous week was my final week at Sustainlab, and it’s been an incredible learning journey since graduating from Linköping University…Apr 27, 2021Apr 27, 2021
80/20 rule applied in Digital MarketingLet me take you through an exciting topic, ‘The famous Pareto Principle.’ Also known as the 80/20 rule, the law of the vital few, and the…Feb 9, 2021Feb 9, 2021
12 Types of Influencers vital to your Influence Marketing.‘INFLUENCERS,’ a strong acronym in the digital platform, especially crucial to brand and marketers. Social Media influencers are…Sep 9, 2020Sep 9, 2020
Floodlight tags for conversion trackingOften advertisers need to know if their advertising campaigns are performing or not. For this, Google Marketing Platform allows you to…Aug 21, 2020Aug 21, 2020
Reaching your audience through Keyword Match Types!Keyword match types are parameters that help you reach out to your audience effectively and efficiently according to the business goals…Aug 16, 2020Aug 16, 2020
Have you ever wondered how many types of online ads exist!There isn’t a day when you don’t come across online ads while surfing on your phone. Today, online advertising has become the most…Aug 4, 2020Aug 4, 2020
A Combination of Design Thinking and Agile Approach for Competitive AdvantageAn organization’s business goal is to create a value of competitive advantage by understanding and placing the needs of their customers as…Jul 10, 2020Jul 10, 2020